Model viral spread dynamics using SIR/SIS/SEIR compartmental models. Use this skill when the user needs to predict content spread patterns, estimate viral thresholds, or model information cascades in social networks — even if they say 'will this go viral', 'epidemic model for content', or 'spread prediction'.
Apply the Marketing Mix (4P/7P) framework to design tactical marketing decisions across Product, Price, Place, Promotion — plus People, Process, Physical Evidence for services. Use this skill when the user needs to plan a product launch, design a go-to-market strategy, or audit their marketing mix — even if they say 'how should we price this', 'where should we sell', or 'what's our go-to-market plan'.
Apply Ansoff Matrix to evaluate growth strategy options across market and product dimensions. Use this skill when the user needs to decide how to grow — through existing vs new markets and existing vs new products. Also use when the user asks 'how should we grow', 'should we launch a new product or expand to new markets', or 'what's our growth strategy'.
Apply BCG Growth-Share Matrix to analyze a product or business unit portfolio for resource allocation decisions. Use this skill when the user needs to prioritize investments across multiple products, decide which products to grow vs harvest vs divest, or evaluate a portfolio's balance — even if they say 'which products should we invest in' or 'portfolio strategy' without naming BCG.
Apply Blue Ocean Strategy to create uncontested market space through value innovation. Use this skill when the user needs to differentiate beyond price competition, find new market opportunities, or redesign a product's value proposition using the Strategy Canvas and Four Actions Framework (Eliminate-Reduce-Raise-Create). Also use when the user says 'how do we stop competing on price', 'create a new category', or 'escape the red ocean'.
Develop brand positioning strategy including positioning statements, perceptual maps, and brand personality/archetype analysis. Use this skill when the user needs to define or refine how their brand is perceived relative to competitors, craft a positioning statement, build a brand identity framework, or map competitive positions — even if they say 'what makes us different', 'our brand feels generic', or 'how do customers see us vs competitors'.
Perform break-even analysis to determine the sales volume or revenue needed to cover all costs. Use this skill when the user needs to calculate break-even point, assess margin of safety, evaluate operating leverage, or decide pricing and volume trade-offs — even if they say 'how many units do we need to sell', 'when will we be profitable', or 'what happens if we lower the price'.
Apply the Balanced Scorecard (BSC) framework to translate strategy into measurable objectives across Financial, Customer, Internal Process, and Learning & Growth perspectives. Use this skill when the user needs to set strategic KPIs, create a strategy map, align organizational goals, or connect daily operations to strategic vision — even if they say 'how do we measure strategy execution' or 'our KPIs feel disconnected'.
Calculate and analyze Customer Acquisition Cost (CAC) and Customer Lifetime Value (LTV) to evaluate unit economics and marketing efficiency. Use this skill when the user needs to assess whether their customer acquisition is profitable, optimize marketing spend allocation, or evaluate business model viability — even if they say 'are we spending too much on ads', 'what's each customer worth', or 'is our growth sustainable'.
Corporate-governance practice playbook: board composition, three lines of defense, audit/compensation/nomination committee operations, independent-director governance, stakeholder communication, IPO governance upgrade, and family-business professionalization. Use for board-structure design, independent-director selection, three-lines implementation, IPO governance preparation, major governance incidents (fraud, scandal, insider trading), or family-business corporatization. Triggers: 『董事會組成』『獨董沒發揮功能』『三道防線』『上櫃治理補強』『家族法人化』『委員會分工』『ESG 治理』『審計委員會』『薪酬委員會』『提名委員會』. For Taiwan EMBA corporate-governance/finance/law/ESG cases. Focuses on listed-company and IPO practice; governance theory: use Asgard `grad-governance`; 9-box/繼任規劃/接班人才盤點: use `ops-talent-strategy`; COSO ERM/風險地圖/風險委員會運作: use `biz-erm`.