Service Area
Businessservice-areaService Area is an Agent Skill for business published in the thedaviddias/Front-End-Checklist repository on GitHub: a SKILL.md instruction file an AI agent can load to do this task.
Use when applies to service businesses (plumbers, lawyers, consultants) serving multiple regions. Use when planning local SEO strategy for businesses without brick-and-mortar locations in every city.
How to use this skill
Bring this guide into your coding agent with a prompt tailored to the tool you use.
- Open your project in Codex.
- Copy and paste the prompt below.
- Review files and risks before approving any action.
Inspect the Agent Skill at https://github.com/thedaviddias/Front-End-Checklist/blob/HEAD/skills/service-area/SKILL.md and all supporting files. Report provenance, permissions, scripts, dependencies, and security risks. Propose an exact installation into .agents/skills/service-area, but wait for my approval before writing files or running scripts.
Copying this prompt does not install or run the skill. Review third-party files before use.
Service Area Pages
Service-area pages allow businesses to rank for geo-modified queries ('plumber in Austin') in areas where they have no physical storefront — but thin, templated location pages are penalised by Google as doorway pages.
Quick Reference
- Create individual pages for each city/region served, with unique, locally relevant content
- Use
LocalBusinessschema withareaServedto declare service coverage without physical locations - Avoid creating identical pages per location that differ only in the city name (doorway pages)
- Include local signals: nearby landmarks, local case studies, region-specific FAQs
Check
Identify if the site serves multiple geographic areas. If so, check for dedicated pages per service area. Verify each page has unique content beyond just swapping city names. Check for LocalBusiness schema with areaServed property. Flag pages that appear to be thin templated clones.
Fix
For each service area, create a page with: unique title targeting [Service] in [City], locally specific content (references to local context, testimonials from local clients, area-specific FAQs). Add LocalBusiness schema with areaServed listing covered regions. Ensure each page has at least 300 words of unique content.
Explain
Explain the difference between a legitimate service-area page and a spam doorway page, how Google's Helpful Content guidance applies to location pages, and how LocalBusiness schema communicates service areas to search engines.
Code Review
Review metadata generation, rendered HTML, structured data, and response headers related to Service Area Pages. Flag exact routes or templates where search-facing output violates the rule, and describe how to verify the final page output.
For full implementation details, code examples, and framework-specific guidance,
see references/rule.md.
Rule page: https://frontendchecklist.io/en/rules/seo/service-area