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onboarding-copy

Business
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Write in-product onboarding copy that gets users to value fast. Use when asked to write onboarding copy, a welcome flow, product tour/tooltips, setup steps, or activation messaging. Produces the copy for an onboarding flow — welcome, the guided steps/tooltips toward the first win, progress and empty-to-active nudges, and a success moment — focused on the activation outcome, not a feature tour.

QUICK START

How to use this skill

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  1. Open your project in Codex.
  2. Copy the prompt below and paste it into your agent.
  3. Review the proposed files and risks before you approve installation.
Prompt to paste
I want to install this Agent Skill for this project in Codex.

Source SKILL.md: https://github.com/mohitagw15856/pm-claude-skills/blob/HEAD/plugins/pm-uxwriting/skills/onboarding-copy/SKILL.md

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First, summarize what it does, its dependencies, license status if identifiable, and any risks. Show the exact files you propose to add under .agents/skills/onboarding-copy/. Do not write files or run scripts until I approve.

After I approve, install the complete skill folder, including required referenced files, into that project location. Verify it is discoverable, then tell me its actual invocation name and how to use it. Do not claim it is installed until you have verified it.

Copying this prompt does not install or run the skill. Review third-party files before use. Codex skill guide

Onboarding Copy Skill

The best onboarding doesn't tour features — it walks the user to their first real win (the "aha" where the product's value clicks). This skill writes the copy for that path: a welcome that sets the outcome, tooltips that guide the few steps that matter, and a success moment that confirms it worked — concise, encouraging, and skippable.

Working from a brief

Given "onboarding for a habit-tracking app", write the flow copy anyway — infer the activation moment (the first win), the minimal steps to reach it, and the voice, labelling assumptions. Focus the copy on the outcome, not a feature list. Never hand back a question instead of copy.

Required Inputs

Ask for these only if they aren't already provided (else infer and label):

  • The product & first win — what it does, and the "aha" moment that means a user is activated.
  • The path to it — the minimal steps a new user takes to reach that first win.
  • Format — modals, tooltips/coachmarks, a checklist, inline hints, or empty-state prompts.
  • Voice & constraints — tone, length limits, and whether steps are skippable (they should be).

Output Format

Onboarding Copy: [product]

  • Welcome — a short opener that states the outcome ("Let's set up your first X") — value, not features.
  • Guided steps — for each step toward the first win: a tooltip/coachmark with a tight instruction, why it matters (one phrase), and the action label. Keep it to the few steps that matter; let users skip.
  • Progress & nudges — checklist item labels, progress encouragement, and empty-state prompts that pull users to the next action.
  • First-win moment — the success message when they hit activation — celebrate it specifically, then point to the natural next step.
  • Re-engagement — a line or two for users who dropped off mid-setup (gentle, value-reminding).

Keep every piece concise, encouraging, and outcome-focused; note where copy must fit a tight space.

Quality Checks

  • The flow drives toward one clear activation outcome, not a feature tour
  • Each step is concise and says why it matters, not just what to click
  • Steps are skippable / non-blocking — onboarding guides, it doesn't trap
  • There's an explicit first-win success moment that's specific, not generic
  • Tone is encouraging and matches the product voice
  • Empty-state and drop-off nudges move users to the next action

Anti-Patterns

  • Do not tour every feature — guide to the first win; the rest can be discovered
  • Do not write blocking, un-skippable walls of modals — let users get to the product
  • Do not explain what's obvious ("This is the menu") — spend words where there's real friction
  • Do not forget the success moment — activation should feel rewarded
  • Do not be generically chirpy — encouragement should be specific to what they just did

Based On

Product onboarding & activation practice — outcome-led welcome, guided path to the first win, progress nudges, and a celebrated activation moment.