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discover-opportunities

Business
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Use after outcomes are defined to discover opportunities, unmet needs, market gaps, or JTBD insights before choosing solutions.

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How to use this skill

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  2. Copy the prompt below and paste it into your agent.
  3. Review the proposed files and risks before you approve installation.
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I want to install this Agent Skill for this project in Codex.

Source SKILL.md: https://github.com/majiayu000/claude-skill-registry/blob/HEAD/skills/data/discover-opportunities/SKILL.md

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Discover Opportunities

Overview

Find real opportunities by reasoning from first principles and Jobs-To-Be-Done (JTBD). Focus on the user's job, context, and constraints before any solution ideas.

Position in Workflow

Step 2 of product strategy workflow:

  1. /discover-outcomes - Define outcomes
  2. /discover-opportunities - Identify opportunities (THIS)
  3. /ideate-solutions - Explore solution concepts
  4. /discover-assumptions - Validate with experiments

Inputs (ask if missing, max 5)

  • Target user / segment
  • Trigger and context (when the job arises)
  • Desired outcomes (time, money, risk, effort, emotion)
  • Current alternatives / workarounds
  • Non-negotiable constraints (budget, regulation, tech, org)

Workflow

  1. Frame the jobs
    • Define the core job as verb + outcome (not a solution).
    • Include functional, emotional, and social jobs.
    • Map the job journey: before / during / after.
  2. First-principles check
    • Identify root frictions (physics, economics, human limits).
    • Separate real constraints from assumed constraints.
  3. Generate opportunities
    • Produce 5-10 opportunity statements using the template below.
    • For each, note frequency, severity, and current workaround.
  4. Score and rank
    • Score 0-3: impact, urgency/frequency, underservedness, feasibility/leverage, willingness to pay.
    • Rank top 3-5.
  5. Output and validation
    • Present top opportunities with short rationale.
    • List key assumptions and missing evidence.
    • Suggest fastest validation tests (interviews, data checks, lightweight prototypes).

Opportunity Statement Template

Help [segment] achieve [job outcome] by reducing [specific friction] in [context].

Output Format

## Opportunity Discovery

### Context Summary
[1-3 sentences]

### JTBD Map
- Functional: ...
- Emotional: ...
- Social: ...
- Journey: before / during / after

### Opportunities (ranked)
1) [Statement]
   - Scores: impact X, urgency X, underservedness X, feasibility X, WTP X
   - Evidence: frequency, severity, workaround
   - Rationale: ...

### Assumptions / Gaps
- ...

### Fast Validation Tests
- ...

### Next Step
Proceed to solution ideation. Run `/ideate-solutions`.

Quick Reference

  • No solutions until opportunities are listed.
  • Use concrete outcomes and observable behaviors.
  • Always include alternatives and workarounds.

Common Mistakes

  • Jumping to features instead of jobs
  • Vague outcomes ("better UX")
  • Ignoring current alternatives
  • Mixing constraints with assumptions
  • Too few opportunities (aim for 5-10)

Example

Input: "Independent designers need to invoice clients. They use spreadsheets and email, but late payments are common. They want faster payment and less admin. Budget is low."

Opportunity statement: Help independent designers get paid faster by reducing follow-up overhead when invoices go overdue in client email workflows.