Browse reusable Agent Skills, each with a clear purpose and practical guidance.
Author single-purpose opt-in (squeeze) pages: compressed Method, one promise, one form, one CTA. Emits brief + paste-ready HTML/CSS with accessible form markup. Use when the user wants email addresses in exchange for a single specific promise (lead magnet, waitlist, free training). Not for full long-form sales pages (see /convert sales-page) or the lead-magnet delivery page (see /convert lead-magnet-page).
Author thank-you pages with a deliberate secondary-offer stack: deliver the promised asset, calibrate next-step CTA, and use the under-leveraged post-conversion surface to lift downstream metrics. Emits brief + paste-ready HTML/CSS. Use when the user needs a thank-you page after opt-in or post-purchase that does more than say "thanks" - it bridges to the next step. Not for OTOs (see /convert oto-page), downsells (see /convert downsell-page), or cross-sells (see /convert cross-sell-page).
Architect the Three Locks persuasion sequence: Lock 1 Want (sell the state), Lock 2 Trust (earn belief through proof + voice), Lock 3 Excuse (give the rational justification). Outputs the lock-by-lock blueprint that the rest of the asset writes against. Use when planning the persuasion architecture of a sales page, VSL, or long-form email before drafting copy. Not for writing the open (use convert-open) or the close (use convert-close) - this designs the middle architecture they bridge.
Apply The Donahoe Voice Rules: sentence mechanics, word choices, structural moves, and the Bullshit Filter as a checklist. Operating system for every piece of copy - every headline, email, sales page, ad - passes through these non-negotiable rules. Use when a draft exists in some voice (yours, AI default, marketing-bro) and you need to bring it to Donahoe Voice - first-person, contractions, specific, no marketing-speak, reads aloud natural. Not for engineering momentum (use convert-chute) and not for the standalone Bullshit Filter pass (use convert-bullshit-filter).
Author Video Sales Letter scripts: 18-minute spoken structure with timestamps, doctor-visit pattern, Method primitives compressed to spoken cadence. Emits script + reader-cue annotations. Use when the user needs a VSL script from scratch and intends to record themselves or a presenter. Not for the page that hosts the video (see /convert vsl-page) and not for written long-form (see /convert sales-page).
Author webinar registration pages: time/date framing, big-promise headline, three-bullet curiosity stack, attendance-driving copy. Emits brief + paste-ready HTML/CSS with form + countdown markup. Use when the user has a scheduled live or evergreen webinar and needs a registration page that drives both opt-in and show-up rates. Not for the webinar itself (see /funnel conviction-webinar) or generic opt-in pages (see /convert squeeze-page, /convert lead-magnet-page).
Expert copywriting using AIDA formula, PAS framework, headline formulas, landing page copy structure, email copy, product descriptions, CTA optimization, voice and tone consistency, A/B testing, and storytelling in marketing. Use when the user asks about copywriter or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
Professional guide to corporate training and development covering needs analysis, instructional design, facilitation techniques, evaluation models, ROI measurement, and building effective training programs that produce measurable business results. Use when the user asks about corporate trainer, related techniques, best practices, or needs guidance in this domain. Do NOT use when the request is outside the scope of corporate trainer or requires a different specialized skill.
Professional corporate video production guidance covering training videos, promotional content, testimonials, and product demos. Includes client brief templates, script approval workflows, achieving professional quality on budget, brand compliance, stakeholder management, and delivery specifications. Use when the user asks about corporate video or needs help with related topics. Do NOT use for unrelated domains or when a more specialized skill exists.
Writes a complete counter-offer email stating the requested compensation figure, providing 2-3 supporting rationale points, and maintaining a positive collaborative tone. Produces a ready-to-send email. Use when the user wants to counter a job offer in writing, send a formal salary counter-proposal via email, or respond to an offer with a higher number and supporting rationale. Do NOT use for verbal negotiation scripts (use salary-negotiation-script), freelance proposals (use freelance-proposal-writer), or raise requests to a current employer (use salary-negotiation-script with raise scenario).